Luxury watch and jewelry maker Chopard and Al Fardan Jewelery have renewed their partnership with Fashion Trust Arabia (FTA), a Qatar-based initiative to support emerging talent in the Middle East and North Africa (MENA) region.
The main mission of the FTA is to provide financial support, guidance and mentorship to emerging Arab designers.
Speaking about the partnership at the FTA Awards held at the Qatar National Museum on October 26, 2022, Chopard Co-President and Artistic Director Caroline Scheufele said: “Chopard is proud to renew its partnership with Fashion Trust Arabia to shed light on talented regional designers and support their development.
The house has always strived to demonstrate its commitment to supporting young talents in various fields and enabling them to grow and gain international recognition.
Scheufele strongly believes that Chopard should go beyond selling exceptional watches and jewellery, and must channel the Maison’s family success and influence to support others.
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